Wayfinding is an ability to orient oneself based on repeated cues from the physical environment. Travel experiences for both residents and visitors can be strengthened through efficiently laid out information in our physical environments. Features that stand out in the environment can remind people of a particular meaning through experience and recognition.  

A five-step process can benefit communities as they plan and strategize efforts to develop an effective wayfinding project.

1) Inventory. Identify and analyze existing wayfinding features and the pedestrian environment

2) Analysis. Identify specific locations for wayfinding features and strategies that could work with your community

3) Learn from Others. Research and learn from successful wayfinding projects

4) Plan and Design. Plan for and propose positive experiences with intentionally strategic locations and routes

5) Plan for Funding. Prioritize actionable items but also plan for unexpected opportunities

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